Memories are made at the airport. With terminal access at BWI Marshall Airport restricted to ticketed passengers and badged employees, we’ve been using social media to bring various aspects of the airport to those heeding safer-at-home guidance.
We’ve created multiple airport-themed word search puzzles (one seen here on Instagram) that may evoke travel memories and help pass time at home. Our #BWIatHome campaign also includes high-quality airport photos (seen here on Flickr) that can be used as virtual meeting backgrounds. The #BWIatHome series has also included Airport Bingo (seen here on Twitter). Several social media users participated by sharing screenshots of their bingo cards with us.
While airport social media is a valuable tool for distributing information to our passengers, it is also important to find other relevant ways to engage with our audience. Be sure to follow BWI Marshall Airport on Facebook, Twitter and Instagram.